Unofficial representation

JOEL: Listen, I can't OFFICIALLY represent you, but here's some free advice: the real single is the second to last song in your set.
JAMES: Dude, why don't you just UNofficially represent us? JOEL: Can I... DO that?
JAMES: Why NOT? JOEL: Wow... it'd be like I was ACTUALLY in the music business.
JAMES: You ARE in the music business. JOEL: No no. I'm in A&R.