The Kevin Edo business

TONY: Kevin, this is Bobby, he's from Activision. They do GUITAR HERO....
KEVIN: Hi, I'm-
BOBBY KOTICK: Oh, I KNOW who YOU are. Kevin, Activision wants to be... in the KEVIN EDO BUSINESS.
KEVIN: So you'll put us in the game?
BOBBY KOTICK: No... we want you to have your OWN game. We want to make a CUSTOM Guitar Hero JUST for Jumpstart Malady.
SOUND: CA-CHING!
KEVIN: Whoa, Anth, your eyes became little DOLLAR SIGNS for a second...
TONY: Yeah, that's a... a little facial tic I have...