Signing specific talent

JOEL: Hey, I'm in A&R at Hancock Records. Just caught your set. You guys are GREAT.
JAMES: THANKS! Heh, wanna sign us?
JOEL: HA! I WISH.
JAMES: Well... you ARE in A&R... you COULD sign us, right?
JOEL: It doesn't work like that anymore. I get ordered to sign specific talent that "synergizes our larger corporate goals".
JAMES: LAME.
JOEL: So then who're you here to sign?
JAMES: The gentlemen out there having public sex on the Honda.